Safaricom’s Bonga Points loyalty program has rewarded millions of Kenyans over the years for using voice, data, and other services. However, despite their popularity, a shocking amount of these points go unused.
By March 2022, unclaimed Bonga Points had accumulated to an estimated KES 4.5 billion in liabilities, according to industry disclosures. This means billions of shillings’ worth of customer rewards were sitting idle—unused, unredeemed, and in many cases, eventually expiring.
This raises an important question: why let free value go to waste when it can be converted into real cash today?
Understanding Bonga Points as a Liability
From an accounting perspective, Bonga Points are classified as a liability to Safaricom.
Why? Because every point represents a promise of future value to the customer.
When customers fail to redeem their points:
- The value remains on Safaricom’s books
- Customers lose purchasing power
- Points risk expiration or devaluation over time
In simple terms, unclaimed points are money you earned but never used.
Why Many Kenyans Leave Bonga Points Unused
Several factors contribute to the growing pile of unclaimed Bonga Points:
1. Low Awareness
Many users don’t regularly check their Bonga balance or understand what their points are worth.
2. Limited Redemption Options
Traditional redemption options such as airtime, SMS bundles, or merchandise may not always meet urgent needs like transport or food.
3. Point Expiry
Bonga Points have validity periods. Once they expire, the value is lost permanently.
4. Inconvenience
Some users find redemption processes confusing or time-consuming, so they postpone—and eventually forget.
Why Let Points Sit When They Can Be Cash?
With rising living costs, idle loyalty points make little sense. Transport, food, rent top-ups, and school expenses require cash, not just airtime.
This is where Waridi comes in.
How Waridi Helps You Unlock the Value of Bonga Points
Waridi is a platform that allows Safaricom users to convert Bonga Points into instant M-PESA cash—quickly and conveniently.
Instead of letting points accumulate unused:
- You convert them into money
- You receive cash directly to M-PESA
- You use it for real-life needs
How It Works
- Dial *126*2*2*4038069#
- Enter your M-PESA number as the account number.
- Enter the amount
- Enter your M-PESA PIN
- Receive confirmation SMS from Safaricom, M-PESA & Brainverse
It’s simple, transparent, and fast.
Why Renew and Convert Your Bonga Points Now
1. Avoid Expiry
Unused points risk expiration. Converting them protects their value.
2. Turn Rewards into Real Money
Cash is more flexible than airtime or bundles.
3. Support Daily Expenses
Use the money for transport, shopping, bills, or emergencies.
4. No Extra Cost
These points were earned from your normal Safaricom usage.
The Bigger Picture: Reducing Wasted Value
The KES 4.5 billion in unclaimed Bonga Points reported by March 2022 is a clear sign that many Kenyans are leaving money on the table. While loyalty programs are meant to reward customers, their true value is only realized when points are actually redeemed.
Platforms like Waridi help bridge this gap by:
- Educating users
- Simplifying redemption
- Turning dormant rewards into usable income
Final Thoughts
Bonga Points are not just numbers on your phone—they represent real value.
Letting them expire contributes to the growing billions in unclaimed rewards, while converting them puts money back into your pocket.
Instead of being part of the statistics, take action.
Check your Bonga Points. Convert them. Use the cash.
With Waridi, your points finally work for you.
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